Commercial Development: Salesforce Business Intelligence Integration Launches Revenue Cloud, Aims to Help Companies Track Revenue Lifecycle

When Salesforce acquired Demandware in 2016 for $2.8 billion, that’s when Salesforce Commerce Cloud came into action. As more and more industries started getting into e-commerce, Salesforce prepared to expand which is where the idea behind launching Commerce Cloud rolled out. The main aim of the company was to target the major retailers that consisted of Demandware’s customer base. In today’s scenario, more than 680 million unique shoppers joined Commerce Cloud over holidays, says Salesforce. Also, merchandise worth $16 billion sold annually through this platform.

In Conclusion

Revenue Cloud is the latest addition to Salesforce’s specialized cloud offerings. Earlier this year the software-as-a-service company announced Work.com to help businesses and governments respond to COVID-19, Salesforce Anywhere to improve workforce collaboration and updates to Meetings and Einstein Call Coaching.

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